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Industrial brand refresh for Sabre Steel featuring updated logo, strong typography, modern steel-inspired colors, and redesigned website layouts.

Sabre Steel Manufacturing

Sabre Steel needed a refreshed brand presence and modern website that matched the scale and professionalism of their manufacturing operation. I redesigned their brand identity, rebuilt their website visually, and rewrote all content to bring clarity, technical accuracy, and SEO strength to the forefront.

SERVICES

Brand Strategy
Brand Identity
Web Design
Print & Digital Design

CREDIT

Studio: Wallis Gray
Strategy: Megan Shinney
Design: Christie King
Development: Christie King

LOCATION & YEAR

Birmingham
Michigan
2025

Industrial brand refresh for Sabre Steel featuring updated logo, strong typography, modern steel-inspired colors, and redesigned website layouts.
Industrial brand refresh for Sabre Steel featuring updated logo, strong typography, modern steel-inspired colors, and redesigned website layouts.
Industrial brand refresh for Sabre Steel featuring updated logo, strong typography, modern steel-inspired colors, and redesigned website layouts.
Industrial brand refresh for Sabre Steel featuring updated logo, strong typography, modern steel-inspired colors, and redesigned website layouts.
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